A professional commercial solar website built around business decision-makers, investment options and the financial case for solar.
Future Power, part of the Future Group, specialises in large commercial solar installations. Unlike a domestic solar website, this project needed to address directors and senior decision-makers who evaluate costs, returns and procurement options.
My Solution
I started by understanding the company’s sales process and the questions businesses ask before commissioning solar. I helped shape clear, professional website copy around potential savings and return on investment, using charts to explain the financial case. The content also outlines capital expenditure, hire purchase and power purchase agreements.
I then built a polished WordPress website in keeping with Future Group’s branding. It provides a credible reference point for the multiple stakeholders who may be involved in a commercial solar purchase.
